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Formulated with a blend of shea butter, olive oil and bacuri seed butter, Shea Pomade is designed specifically for curly and coily textures and provides hydration, shine and styling benefits.
LOS ANGELES – October 18, 2022 – (Newswire.com)
Baxter of California, the heritage men’s grooming brand with flagship barber shop in Los Angeles, launches the limited-edition Shea Pomade, a moisturizing and conditioning hair and scalp balm that provides light hold and a high-shine finish. Shea Pomade is a shea butter-infused hair product formulated for curly, coily, thick and coarse hair textures.
Launching just in time for the 2022 holiday season, Shea Pomade styles and moisturizes with a combination of natural ingredients that nourish the hair and scalp for brilliance and shine. The pomade provides light styling, and the moisture-rich balm provides frizz-free coil and curl definition while highlighting natural wave patterns.
“We are so excited for consumers to try Shea Pomade,” says Jose Figueroa, Associate Brand Manager of Baxter of California. “We recognized that there was a gap in our pomade collection, specifically for curly and coily hair, so we’re proud to introduce a product formulated specifically for textured hair.”
“It’s important to us as a brand to ensure we’re addressing the hair care needs of all consumers,” Figueroa added. “We tested products for curly and coily hair with industry professionals for over a year, including a test run at Cosmoprof, because it’s important that our products are of good quality and are very effective. With Shea Pomade, our portfolio of hair styling and care products is extended by meeting the needs for textured hair consumers.”
Shea Pomade is rich in natural ingredients, and its combination of butters not only help to style the hair but also promote the health of the hair and scalp. Key ingredients include:
The Baxter of California Shea Pomade is now available for purchase at baxterofcalifornia.com, the Baxter Finley Barber & Shop in Los Angeles and fine retailers around the world.
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HIGH-RES IMAGES:
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EDITORIAL/MEDIA INQUIRIES: For all media inquiries, including sample requests, please contact Alexa Lewis: [email protected] // 310-878-2560
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ABOUT BAXTER OF CALIFORNIA:
Since 1965, Baxter of California has been a pioneer in understanding and meeting personal care needs. Our curated range of hair, skin, shave and body essentials and lifestyle products are all tried and tested by master barbers at our award-winning Baxter Finley Barber & Shop in Los Angeles. Our products are designed for quality and versatility to provide consumers with everything they need to confidently be who they are.
BaxterofCalifornia.com @BaxterofCa #LifeLivedTrue
Contact Information:
Alexa Lewis
PR and Influencer Manager
310-878-2560
Press Release Service
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Newswire.com
Original Source:
Baxter of California Introduces Shea Pomade, a Rich, Moisturizing and Conditioning Hair and Scalp Balm for Textured Hair
The annual Susan G. Komen Race for the Cure provides vital fundraising for everyone, regardless of where they are in their breast cancer journey.
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SAN FRANCISCO – October 18, 2022 – (Newswire.com)
The Campaign for Safe Cosmetics (CSC)’s new List of Top Non-Toxic Black-Owned Beauty Brands features entrepreneurs making safer beauty products for Black women, free of the toxic ingredients linked to breast cancer and health concerns that disproportionately impact Black women. This project brings health equity to the forefront by providing a database of clean beauty products to help Black women and girls live their healthiest lives and prevent breast cancer. CSC’s Top Non-Toxic Black Beauty Brands 2022 > CSC’s Non-Toxic Black Beauty Product Database >
Released during Breast Cancer Awareness Month, the Non-Toxic Black Beauty Project focuses specifically on supporting Black women’s health because Black women face the highest breast cancer mortality rate of any racial or ethnic group in America. Beauty products marketed to Black women often contain the most toxic cosmetics ingredients, including chemicals linked to cancer. In fact, Black women who regularly dye their hair have a 60% increased risk of breast cancer, and those who use chemical hair straighteners are 30% more likely to develop the disease. By uplifting leading non-toxic Black-owned beauty brands and connecting Black women with products they can trust, CSC aims to combat toxic health disparities to help prevent breast cancer and other diseases.
The 80 small and medium-sized businesses who made the list raise the bar for ingredient safety and lead the movement to address the injustice of Black beauty by selling products free of CSC’s 241 “Do Not Use” Red List Chemicals of Concern in Cosmetics. CSC vetted all 700+ products included in the first-ever searchable database for safety and verified them to be free of harmful chemicals linked to health concerns like cancer, diabetes, early puberty, endometriosis, infertility, maternal health, pregnancy complications, and uterine fibroids.
“We are thrilled to announce the launch of our searchable database of non-toxic Black beauty products,” said Janet Nudelman, Director of the Campaign for Safe Cosmetics, a program of Breast Cancer Prevention Partners. “These leading Black entrepreneurs are making safer beauty products that won’t harm the health of Black women and girls. We hope that more companies will follow their lead and grow the clean Black beauty industry by selling non-toxic beauty and personal care products that Black women can trust.”
As Black women purchase and use more beauty products per capita than any other demographic, spending more than $7.5 billion dollars on beauty products a year and nine times more on hair products than the average consumer, toxic exposure from beauty products is of particular concern.
By eliminating toxic ingredients that negatively impact Black women, these companies have made a significant commitment to protecting their customers’ health and well-being. They are also helping to reduce the disproportionate toxic burden that Black women face from unsafe chemicals in beauty and other consumer products they use, which can help prevent the development of chronic diseases like breast and ovarian cancer.
The Non-Toxic Black Beauty Project is guided by an Advisory Committee made up of leading non-profit organizations and scientists working to improve Black women’s health. This project represents the first comprehensive effort to generate a list of chemicals of concern in Black beauty products that should be avoided by consumers, cosmetic manufacturers, and retailers.
For a list of scientific findings referenced in this release, visit: www.safecosmetics.org/black-beauty-project/.
Contact Information:
Erika Wilhelm
Director of Marketing & Communications
+14155395005
Related Files
The CSC Non-Toxic Black Beauty Project Speaker List & Quotes.pdf
CSC Non-Toxic Black Beauty Fact Sheet 2022.pdf
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Campaign for Safe Cosmetics Publishes First-Ever List of Top Non-Toxic Black-Owned Beauty Brands & Product Database
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Director of the FDA Office of Cosmetics and Colors Speaks to the Association’s Board
WASHINGTON – October 17, 2022 – (Newswire.com)
The Director of the Food and Drug Administration’s (FDA) Office of Cosmetics and Colors Linda Katz, MD, MPH, told members of the Fragrance Creators Association Board of Directors that industry partnerships are key to cosmetic safety.
“The Office of Cosmetics and Colors works to protect public health by overseeing the cosmetics program to help ensure the safety of cosmetic products being sold to consumers. We cannot accomplish this mission alone,” said Dr. Katz. “I want to extend my thanks to Farah and Fragrance Creators’ Board of Directors for the invitation to share my office’s priorities and perspectives. I look forward to advancing our scientific and technical dialogue with the association and its diverse member companies on the safe use of fragrance in finished cosmetics products.”
“Having worked at FDA I understand the importance of establishing trust, building mutual understanding, and exchanging the best available science with industry,” said Fragrance Creators President & CEO Farah K. Ahmed. “We thank Dr. Katz for her strong leadership at FDA’s Office of Cosmetics and Colors and look forward to supporting the Office of Cosmetics and Colors’ goal of assuring the safety of our nation’s cosmetics.”
Leveraging the association’s network of over 1,000 scientist and technical experts, and working with the Research Institute for Fragrance Materials, and allied trades such as the Personal Care Products Council and the Independent Beauty Association, Fragrance Creators continues to educate both the public and government officials about the science and safety of the fragrance value chain as well as the delight and well-being benefits fragrance products deliver every day.
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Fragrance Creators Association is the trade association representing the majority of fragrance manufacturing in North America. We also represent fragrance-related interests along the value chain. Fragrance Creators’ 60+ member companies are diverse, including large-, medium-, and small-sized companies that create, manufacture, and use fragrances and scents for home care, personal care, home design, fine fragrance, and industrial and institutional products, as well as those that supply fragrance ingredients, including natural extracts and other raw materials that are used in perfumery and fragrance mixtures. Fragrance Creators established and administers the Congressional Fragrance Caucus, ensuring ongoing dialogue with members of Congress and staff. We are an active participant in IFRA and have a designated representative on the IFRA Board to help ensure the associations’ membership is represented in global discussions and the North American perspective is considered in global fragrance positions and policies. Fragrance Creators also produces The Fragrance Conservatory, the comprehensive digital resource for high-quality information about fragrance—www.fragranceconservatory.com. Learn more about Fragrance Creators at fragrancecreators.org—for people, perfume, and the planet.
Contact Information:
Malory Todd
Press Release Service
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Newswire.com
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Fragrance Creators Association Amplifies Ongoing Collaboration and Shared Commitment With the FDA to Advance State-of-the-Art Science
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Midway through a world tour that sees her singing to packed stadiums, Billie Eilish sticks to a nighttime beauty routine both for the sake of her skin and her emotional self. IGNORE TAGS Barcelona milan bayern munchen marseille Mats Hummels (Dortmund) Michel Bastos (Lyon) Gerard Pique (FC Barcelona), Rio Ferdinand (Manchester United), Thiago Silva (AC […]
